5 Pet Industry Insights from Crufts 2026

5 Pet Industry Insights from Crufts 2026

I was at Crufts 2026 with my “pet industry hat” on. I didn’t spend time in the show rings. I was in the trade halls, watching how brands behaved. How they pulled people in. How they sold. How they positioned themselves. Here are 5 commercial insights I took away. 1....